Watch what I say AND what I do

Humans are naturally complex creatures, but we take our social and behavioral cues from those around us. We carefully watch the actions of our mentors, partners, peers, leaders, and employers to see what they’re doing and what they’re saying.

It’s going to be tougher for employers to “sell” health and wellness if they’re walking around smoking cigars, drinking colas and handing out chocolate at meetings. The battle of the bulge notwithstanding, we all have work to do when it comes to our personal healthcare, but setting priorities and working toward shared goals makes a big difference in getting others to notice and follow suit.

So often, it’s the little things that matter…and while it’s not all nutritional, that’s a good place to start since everyone loves to eat!  Replacing candy and soda vending choices with healthier options says you’re paying attention and taking an interest in your employees’ health. Fruit at meetings in place of cookies and bagels, water in lieu of soda, coffee and sweetened drinks, and salads or healthy platters instead of pizza and grinders at office meetings will be noticed.

Eliminating smoking at the workplace — indoors, on company grounds and in company vehicles — sends a strong message as well. We can’t legislate what our employees do on their own time and outside of the office or shop, but we can provide smoking-cessation information, articles, incentives and access to programs. Paying for those programs sends an even stronger message.

Employers can link wellness in their workplaces to national monthly health-awareness events and activities. For example, November is American Diabetes Month; Lung Cancer Awareness Month; Alzheimer’s disease awareness month; and The Great American Smokeout. Each, by itself, offers a multitude of creative interventions and educational opportunities. For example, Type 2 diabetes is linked to obesity, poor nutrition and lack of proper exercise.  Smoking tobacco products is the primary cause of lung cancer…and the Great American Smokeout, held annually on the third Thursday in November, has become an institutionalized national movement (for more information, visit The American Cancer Society at www.cancer.org). 

Encouraging employee collaboration when it comes to health and wellness makes great sense in terms of health improvements, teamwork and boosting morale. Encourage staff to meet on company time and come up with ideas for improving team and individual health. Create competitions, offer prizes and awards, sponsor team events, invite guest speakers and wellness experts, supplement fitness programs…the list of potential activities is endless. And when company leaders take an active role – and walk the talk – employees notice and participation increases.

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If you’re not enjoying the benefits of a wellness program at your company, join CBIA Healthy Connections at your company’s next renewal. It’s free as part of your participation in CBIA Health Connections.